清华管理评论 2013 Vol. Issue 1

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清华管理评论

Year 2013

Issue 1

ji ti ling dao li (集体领导力)

.................. page:7-7

qing ling er fei tiao zao zu zhi yu ren de ling yi zhong ke neng (“清领”而非跳蚤——组织与人的另一种可能)

YANG Binrenzuo

.................. page:16-19

wei shi me xiao lv gao de qi ye si wang lv geng gao (为什么效率高的企业死亡率更高？)

LIU Haijian

.................. page:20-24

ping guo mo shi shi yi dong chan ye de wei lai ma (苹果模式是移动产业的未来吗？)

HOU Hong

.................. page:25-29

lv se jing ji shi fan qu bei jing shi jing shan (绿色经济示范区——北京·石景山)

.................. page:30-31

zhong guo pin pai yao qiang jian ying xiao he chuang xin (中国品牌要强健营销和创新)

WANG Zhuo

.................. page:32-38

ji ti ling dao li (集体领导力)

YANG Baiyin, YANG Bin, WANG Nian

.................. page:40-53

dong che shi zhui sui li (动车式追随力)

WU Weiku, KONG Zuo

.................. page:54-59

tan xun zhi ye hua zhi lu (探寻职业化之路)

LIU Guangling

.................. page:60-68

bian li ying xiao wei he du ling feng sao (便利营销为何独领风骚)

JIA Changrong

.................. page:70-75

rang chuang xin duo kuai hao cheng shuang xun huan zhi shi guan li ti xi (让创新多、快、好、承——双循环知识管理体系)

WANG Luo

.................. page:76-84

ze xiao kao he zha zhe yang nan (责效考核咋这样难？)

MO Zhu

.................. page:86-100

jue ding qi ye ye ji de 5 ge guan jian (决定企业业绩的5个关键)

REN Jing, GAN Zuocui

.................. page:102-106

bo bai li de pin pai fu xing shi (博柏利的品牌复兴史)

DAN Nisimolisaite[denismorisset][fa]

.................. page:108-117

zhi hui zhong guo kong gu you xian gong si tan lu zhe de qu jia zu hua zhi ceng (智慧中国（控股）有限公司探路者的去家族化之蹭)

ZHENG Xiaoming, CHEN Wu

.................. page:118-128

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