清华管理评论 2014 Vol. Issue 1

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清华管理评论

Year 2014

Issue 1

yi yuan guan li de bian ge (医院管理的变革)

.................. page:1-1

chuan tong shang ye huang jin shi dai zhong jie (传统商业黄金时代终结)

ZHOU Tianzhai

.................. page:10-11

shan gu yin ling ke hu xu qiu (陕鼓：引领客户需求)

YIN Jianan

.................. page:12-19

zhen duan yi yuan guan li da bian ju xia de yi yuan zhan lue xuan ze (诊断医院管理：大变局下的医院战略选择)

GAO Jiechun

.................. page:20-30

xun zhao yi yuan zhan lue bian ge de gang gan (寻找医院战略变革的杠杆)

WANG Hao

.................. page:32-37

bian ge shi dai de yi yuan ren cai zhan lue (变革时代的医院人才战略)

ZHANG Ying

.................. page:38-43

ling dao zhe he xin neng li lcc1 3 5 mo xing (领导者核心能力“LCC1—3—5模型”)

WU Weiku, KONG Zuo

.................. page:44-48

ren wu huan shi ze ren bu men jing li de ren li zi yuan guan li (任务还是责任？——部门经理的人力资源管理)

WU Zhiming, WU Xin

.................. page:56-63

ru he ji suan ying xiao zhan lue (如何“计算”营销战略)

TIAN Guang

.................. page:64-70

you xiu tuan dui de ge xing pei fang (优秀团队的“个性配方”)

LI Ning

.................. page:72-78

jie chu de li liang ji yu cpc mo xing de jing yi fu wu yun ying guan li (接触的力量——基于CPC模型的精益服务运营管理)

ZHOU Weiqiang

.................. page:80-87

xuan cuo gao guan zen me ban (选错高管怎么办？)

TANG Shuqing

.................. page:88-90

shui zui ju you chuang xin jing shen (谁最具有创新精神？)

FAN Hewen, PENG Bo

.................. page:102-105

yi jia xiao yin xing de ting ye feng bo jin dai zhong guo de yin xing dao bi zhi jian (一家小银行的停业风波——近代中国的银行倒闭之鉴)

LI Yixiang

.................. page:106-110

shang pin zhai pei it ni xi chu jia ju wang chao (尚品宅配：IT逆袭出家具王朝)

XIN Haiguang

.................. page:112-118

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