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ru qi xin dong xiang li zu gao duan qu shi chi xu jia ma you ji
Author(s): 
Pages: 27-29
Year: Issue:  5
Journal: 乳品与人类

Keyword:  奶粉市场有机奶婴幼儿奶粉;
Abstract: <正>纵观近年婴幼儿奶粉行业发展,消费分级越来越明显,细分化趋势也日渐清晰,越来越多的乳企押宝高端市场,其中有机奶粉更是成为不少奶粉巨头拼杀高端的细分战场,也成为定位高端的母婴店必备品系。乳企竞相进入有机市场据尼尔森《中国婴幼儿快消品市场发展报告》显示,预计未来3-5年,高端品牌的婴幼儿奶粉将占据70~80%的市场份额。而有机奶粉由于奶源的稀缺性,成为乳企实力较量的一种体现,前十大品牌大都入局这一品类。据统计,
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