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ao you pin pai sheng ji wei you ji pin pai you lan jia chi
Author(s): 
Pages: 38-39
Year: Issue:  5
Journal: 乳品与人类

Keyword:  婴儿配方奶粉品牌升级羊奶粉;
Abstract: <正>近日,澳优旗下有机奶粉品牌Neolac悠蓝(以下简称"悠蓝")召开了品牌升级发布会,不仅提出了新的品牌理念,更升级了以荷兰国民IP米菲兔为主题的新包装。此外,悠蓝还首次进军婴儿配方奶粉外的品类,推出有机妈妈配方奶粉。品牌升级,品类扩张据了解,此次悠蓝新发布的品牌理念为"天资卓越,自然绽放"。对于新理念的初衷,澳优旗下海普诺凯公司市场部部长解释称,
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