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Research on the Application Value of Big Data of Reverse Logistics
Author(s): 
Pages: 18-20
Year: Issue:  6
Journal: Office Automation

Keyword:  逆向物流大数据价值;
Abstract: 随着互联网和电子商务的发展,网购数量出现井喷式增长,同时网购退货数量也在上升,逆向物流迎来了发展的紧迫期,但是仍然有很多企业不重视逆向物流,逆向物流是企业增强核心竞争力的重要一环,而减少逆向物流的发生可以从逆向物流产生的大数据着手,通过逆向物流大数据的收集整理和分析,可以挖掘出逆向物流大数据背后隐藏的价值,从而为电商企业解决退货问题提供依据.本文将从逆向物流大数据的应用角度来解读其给企业带来的价值.
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