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Innovative and Entrepreneurial Talents in the E-Commerce Practice Course System
Author(s): 
Pages: 49-50
Year: Issue:  23
Journal: Office Automation

Keyword:  以赛促学实践体系创新创业;
Abstract: 目前我国创新创业热潮的掀起,给高校创新创业教育带来了全新发展机遇.本文提出的以赛促学打造电子商务创新创业人才的模式,是将竞赛内容融入电子商务实践操作中,将实践内容分为两个模块.第一模块,学生以小组形式进行市场调研,撰写创业策划书,设计电商网店.第二模块,学生连续若干月模拟经营一家网店,进行数据分析,积累经营经验.这样,既锻炼了学生的实践操作能力,又激发了学生的创新创业热情.
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