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ji yu cpm ju zhen de yi yuan jing zheng dui shou fen xi
Author(s): 
Pages: 26-28
Year: Issue:  6
Journal: Hospital Management Forum

Abstract: 本文应用战略管理理论对医院竞争对手进行分类,确定主要竞争对手,并建立CPM矩阵,以了解这些竞争对手的战略地位和特定优势与弱点,为医院制定发展战略奠定基础.
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