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wei lai mei ti mai he wei sheng ?
Author(s): 
Pages: 126
Year: Issue:  6
Journal: The Video-Audio Circle

Keyword:  记者节媒介生态意见领袖媒介竞争商业形态获利模式自我思维免费报纸独家新闻巨额利润;
Abstract: <正>"贩卖数据"的新型盈利模式将成为未来媒体获利的新型手段。刚刚过去的记者节,不少媒体人吐槽说"记者是最苦逼的职业","依靠卖内容为生的媒体遭遇最苦楚的时代"。回溯历史,媒体人以"卖文为生",媒体以"卖内容获利"已是约定俗成之事。直到智慧之人发现了可以将读者"打包出卖"给广告主的"二次贩卖"模式,才使媒体业能稍微离开一下对内容的依赖。"二次贩卖"
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