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The Current Situation,Problems and Countermeasures for Zhangjiakou Agricultural Eco-tourism Products Differentiation
Author(s): 
Pages: 56-59
Year: Issue:  1
Journal: Journal of Hebei Software Institute

Keyword:  Zhangjiakouagricultural eco-tourismproduct differentiation;
Abstract: Agricultural eco-tourism industry has been one of the important industries in Zhangjiakou. It has made great contributions to improve farmers' incomes and promote the local economy. Developing the agricultural eco-tourism in-dustry in Zhangjiakou has many unique advantages,but the industry also exists lots of problems that can not be ignored and must be solved in time,especially thehomogeneity and isomorphism problem. Through the analysis of the current situation of Zhangjiakou agricultural eco-tourism develop-ment in product differentiation,we can find the outstanding issues and factors that affect the development of agriculture eco-tourism industry in Zhangjiakou. We propose some countermeasures to transform the reversed differentiation about eco-tourism industry in Zhangjiakou.
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