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Thinking about the Festival Sales Promotion of Retailers
Pages: 7-9
Year: Issue:  2
Journal: Journal of Hebei Software Institute

Keyword:  retailersfestivalspromotion;
Abstract: With the increasingly fierce market competition, the festival sales promotion is becoming an important mean in attracting customers' attention and rapidly increasing the volume of sales for retailers. However,there are some prob-lems in festival sales promotion,such as single form,lack of new ideas,higher operating costs and so on. Therefore,it re-quires retailers to improve the promotion campaign so that we can get the satisfactory results on the market.
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