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kua jie wei wang yi chang you chuang xin yin fa de ge ming
Author(s): 
Pages: 34-35
Year: Issue:  7
Journal: China Brand

Keyword:  跨界移动通信传统商业模式创新企业传统银行支付模式传统零售智能物流传统企业网络布局;
Abstract: <正>在商业颠覆与重建的时代,跨界创新正在成为企业摆脱传统商业模式禁锢的优质路径。微信改变移动通信收费格局,支付宝扭转传统银行支付模式,京东颠覆传统零售卖场,菜鸟网络布局智能物流……而人们更为关注的是,跨界创新企业与传统企业存在哪些矛盾?跨界企业在以怎样一种方式生存?能带给我们什么商业逻辑的启示?
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