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gui zhou cha ye ying shi zhan yi nei xiao shi chang wei zhu de jing ying zhan lue
Author(s): 
Pages: 34+38
Year: Issue:  4
Journal: Journal of Guizhou Tea

Keyword:  茶叶市场贵州名优茶占领市场营销战略内销市场优势经营策略市场份额洋茶;
Abstract: <正> 贵州是全国茶叶主产省之一,可产量却处于挂末地位,至今不足两万吨。面对茶叶市场"洋茶"的冲击,我省茶叶应施展怎样的营销战略去占领市场,这关系茶叶的发展去向及行业的兴衰,是共同关切的问题。"洋茶"的冲击,因其所占市场份额尚小(不足5%),我
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