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ren bao gong si ru he zheng que chu li gui mo yu xiao yi de guan xi
Author(s): 
Pages: 20-21+19
Year: Issue:  7
Journal: Financial Accounting

Keyword:  人保公司保险企业管理效益问题正确处理保险资金保险业务市场营销管理最佳效益市场营销战略规模效益;
Abstract: <正> 社会主义市场经济体制的建立,使得“发展业务上规模,加强管理要效益”成为保险企业改革的主旋律。正确处理好规模与效益之间的关系,是保险企业当前应解决的关键问题。本文所用的“规模”概念,是一个经济概念,是用于衡量保险业务在空间分布
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