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ji yu sem mo xing de ren min bi xian jin fu wu zhi liang ping jia yan jiu
Author(s): 
Pages: 83-89
Year: Issue:  2
Journal: Financial Perspectives Journal

Keyword:  人民币 服务质量 顾客满意度 SEM 模型;
Abstract: 本文利用结构方程模型来对人民币服务质量中技术质量、功能质量、责任质量三者感知及顾客满意度等四个潜变量进行测量,同时找出各潜在变量的观测变量,并最终找出各观测变量对潜变量的影响以及潜变量之间的相互影响,实现对顾客满意度量化打分的目标。
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