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chang cheng che yong run hua you qu dao jing xiao shang qi ye fa zhan si kao
Author(s): 
Pages: 58-61
Year: Issue:  2
Journal: Petroleum Products Application Research

Keyword:  车用润滑油长城润滑油经销商企业发展渠道企业经营管理润滑油市场市场竞争;
Abstract: 随着车用润滑油市场竞争的日趋激烈,渠道经销商的市场运作能力已对长城润滑油在车用润滑油市场上份额的进一步扩大提出了严峻挑战。本文分析了长城车用润滑油经销商企业经营管理存在的问题,并提出了改进建议;同时推出了开展车用润滑油核心经销商培育计划的设想。
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