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zhong guo qi ye guo ji hua de jin ru mo shi yan jiu ji yu huo qu chuang zao xing zi chan de jiao du
Author(s): 
Pages: 84-88
Year: Issue:  12
Journal: Economic Tribune

Abstract: 在全球范围内获取创造性资产是提升中国企业的国际竞争力的重要途径,其中以海外并购、绿地新建与战略联盟三种企业国际化的进入模式为主。本文分别对这三种获取创造性资产的模式进行了理论分析与比较,并列举了相关案例进行了剖析,最后针对中国企业跨国经营获取创造性资产中面临的问题提出了对策与建议。
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