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zhong guo jin kou pu tao jiu shi chang de fa zhan ji ben tu qi ye de ying dui ce lue
Author(s): 
Pages: 33-36
Year: Issue:  6
Journal: Practice in Foreign Economic Relations and Trade

Abstract:  加入世贸组织以来,中国越来越多的本土企业置身于国际化的竞争环境中.葡萄酒企业便是其中之一.近年来,中国葡萄酒市场快速增长,产销量均已跃居世界第七位,葡萄酒产业迎来了快速发展时期.与此同时,进口葡萄酒市场也得到了迅猛的发展,来势汹汹的进口葡萄酒对本土企业形成了潜在的压力.面对进口葡萄酒的冲击,本土葡萄酒企业应该制定怎样的应对策略,成为亟待解决的问题.
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