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Issue:
Research on Mega-event of Social Sport and Its Influence
Author(s):
TONG Shao-gang
Pages:
16
-
18
Year:
2010
Issue:
4
Journal:
Journal of PLA Institute of Physical Education
Keyword:
大型活动
;
社会体育
;
群众体育
;
影响
;
Abstract:
以近年来广泛开展的部分大型社会体育活动为研究对象,总结了这类活动的共同特点,分析其对于我国体育事业及人民群众生活的影响.大型社会体育活动有利于推动最广大的群众积极参与体育活动,能够很好地吸引公众和媒体的关注,吸引赞助商,为群众体育事业吸纳社会资金,以及对竞技体育事业提供支持.
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