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ge ren li cai fu wu ying xiao lun zheng ji ce hua
Author(s): 
Pages: 40-43
Year: Issue:  1
Journal: Rural Finance Forum

Keyword:  GetLinkList(KeywordFilter('个人理财服务:8946网上银行:2975外资银行:1691市场营销:1410客户经理:1328营销渠道设计:1048营销策划:1041高端客户:892服务营销:875金融产品:856')'kw''CJFQ');
Abstract: <正> 随着我国居民收入水平的稳步提高和加入世贸后外资银行金融竞争的不断加剧,提供优质的个人理财服务已成为当前我国银行业市场竞争的一个新焦点。我们认为,在这一历史性的发展机遇面前,农业银行必须以发展的态度,以创新的态度,以与时俱进的态度积极介入并大力发展个人理财服务,这对于树立我行整体形象,提高我行核心竞争力都具有十分重大的现实意义。
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