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chuang xin : jin rong chan pin ying xiao bu jie de dong li
Author(s): 
Pages: 42-43
Year: Issue:  4
Journal: Rural Finance Forum

Keyword:  GetLinkList(KeywordFilter('金融产品营销:6594金融产品开发:5376营销推广策略:3766子商务:1797消费信贷:1752观念创新:1538产品创新:1351农行经营:1227省农行:874机制创新:804')'kw''CJFQ');
Abstract: “创新是一个民族的灵魂”,也是农业银行金融产品营销推广的动力。湖南省分行作者的调研文章从观念创新、产品创新、机制创新和条件创新四个方面阐释了农行金融产品营销推广策略,立论有据,分析深入,不妨一读。
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