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A Memetic View of C-E Translation of Public Signs
Pages: 126-129
Year: Issue:  2
Journal: Zigong Teachers College Journal

Keyword:  模因论 翻译模因论 公示语翻译模因库 模因 模因复合体;
Abstract: 从模因论及翻译模因论来看,语言本身就是一种模因。公示语的翻译则可以看成是公示语翻译模因或模因复合体的跨文化复制和传播。公示语翻译模因库(meme-pool),深入探讨其中的公示语翻译模因或模因复合体跨文化复制、传播的表现类型,可以为具体的翻译提供策略和方法。
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