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mei ti lian meng zhi san sheng ji qiang shi di mian pin dao tui dong lian meng sheng ji
Author(s): 
Pages: 56-59
Year: Issue:  2
Journal: The Video-Audio Circle

Abstract: <正>省级地面频道面临着中央电视台、强势省级卫视和省会城市电视台的共同竞争,并且这三者抢占市场份额的力度越来越大。如何进一步加大自己的影响力,拓展域内和域外两个市场?近几年来,各地省级强势地面频道做过很多探索。正是由于有着共同的诉求和特点,加上体制中"血缘"上的亲近性,逐渐促使全国各省的强势地面频道意识到,他们不仅需要走到一起,而且应当走得更加紧密。
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