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qi ye wei ji gong guan yi chu de qi shi
Author(s): 
Pages: 42-43
Year: Issue:  1
Journal:  Fujian Quality Information

Abstract: <正>名词解释:危机公关由于企业的管理不善、同行竞争甚至遭遇恶意破坏或者是外界特殊事件的影响,而给企业或品牌带来危机,企业针对危机所采取的一系列自救行动,包括消除影响、恢复形象等,这就是危机公关。危机公关溢出的启示不久前,某国家级权威媒体公布了近年来对我国企业面临的危机类型的统计数据,该数据列举了十一种企业经
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