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shang ye yin xing li cai chan pin fa zhan si lu ji dui ce
Pages: 47-51
Year: Issue:  4
Journal: Financial Perspective Journal

Keyword:  理财产品 战略目标 开发策略 对策;
Abstract: 随着利率汇率市场化、资产证券化和混业经营的发展,理财业务逐步成为我国银行业的核心业务之一。本文首先明确了发展银行理财业务的重要意义,在对商业银行理财市场深入研究的基础上,制定商业银行开发理财产品的战略目标和基本策略,并提出相关对策建议。
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