The server is under maintenance between 08:00 to 12:00 (GMT+08:00), and please visit later.
We apologize for any inconvenience caused
Login  | Sign Up  |  Oriprobe Inc. Feed
China/Asia On Demand
Journal Articles
Laws/Policies/Regulations
Companies/Products
Bookmark and Share
shi xi ping mian guang gao she ji zhong nv xing xing xiang de ying yong
Author(s): 
Pages: 64-65
Year: Issue:  2
Journal: Fujian Tribune(A Economics & Sociology Monthly)

Keyword:  女性形象平面广告;
Abstract: 女性形象被当作图像符号、指示符号、象征符号在广告设计中运用极广泛.就中国和西方平面广告设计对于女性形象的运用来说,西方在应用女性形象来做平面广告设计时候常常热烈激情,对于女性形象的刻画前卫而夸张;但是中国文化却有浓烈的"非性"倾向,大多通过内敛的方法把女性形象运用在平面广告设计中.因此,设计者在把女性形象运用在平面广告设计时,需要在重视各种文化氛围的前提下,掌握好适度原则.
Related Articles
No related articles found