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pan yue gao feng cheng jiu pin pai hui huang pi ke xi huo zhong guo chi ming shang biao
Author(s): 
Pages: 72-73
Year: Issue:  3
Journal: China Brand

Abstract: 时代的风云变幻莫测,市场的竞争激浪无边。作为中国第一篮球运动品牌的匹克,自1989年成立以来,就树立起以"创民族品牌,建百年企业"的长远战略目标。二十年来,"匹克"以它独有的方式,在董事长许景南的带领下,凭借其独特的国际化发展道路,深耕篮球用品细分市场,一路成长为中国篮球用品市场的第一品牌,更凭借其品牌影响力开始辐射其他体育用品类市场,向世界展示着它的品牌辉煌……
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