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an li qi dong " dian liang 2009" pin pai zhan lue
Pages: 82-83
Year: Issue:  1
Journal: Economic Monthly

Abstract:  在全球金融危机日渐深重,众多知名跨国企业蜷缩过冬之际,2008年12月6日,直销龙头安利在京正式启动"点亮2009"品牌战略,昭示对中国市场充满信心,并重拳出击,通过一系列强力品牌扩张举措,带动2009年业绩再创辉煌.安利同时推出豪华代言人阵容:签约如日中天的中国男女体操队代言旗下纽崔莱品牌,新科奥运冠军杨威、邹凯,何可欣身着领奖服,代表男女体操队出席新闻发布会.安利同时邀请许戈辉,侯宏澜、马艳...
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