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gu wei jin yong tui chen chu xin zhong wai qi ye chuan tong chan pin kai fa miao ce wu zhong
Author(s): 
Pages: 35-36
Year: Issue:  6
Journal:  China Textile Economy

Abstract: 传统产品,主要是指那些工艺密集、劳动密集、半技术密集和历史悠久的工业产品。消费需求具有循环性,由于人们求新、求异、怀旧、崇名、爱好等心理的作用,许多早已在市场消声匿迹的产品,若干年后往往又以其时髦面貌出现,并受到人们的普遍青睐和推崇,企业若是能根据消费者心理,对这些产品进行改造,使之更为完美、更加俏销,是不失为产品开发的一种行之有效的
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