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Studies of the Communicative Function of Courtesy Principles in Business English
Author(s): 
Pages: 51
Year: Issue:  3
Journal: Journal of Fujian Institute of Financial Administrators

Keyword:  礼貌原则六大准则商务英语;
Abstract: 礼貌原则是商务英语语言的重要特征,它包含有得体、慷慨、赞赏、谦虚、赞同、同情等六大准则.礼貌原则的运用有助于优化商务英语表达效果,实现商务交际的目的.
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