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ru he gui fan zhan lue guan li ying de qi ye jing zheng you shi
Author(s): 
Pages: 72-75
Year: Issue:  3
Journal: COASTAL ENTERPRISES AND SCIENCE & TECHNOLOGY

Keyword:  战略管理规范竞争优势;
Abstract: 战略管理历来是商务活动的一部分,战略管理包含战略意图、战略分析、战略匹配和战略行动计划.当一个企业发展到一定程度时,如何更好地发展? 企业发展的原动力来自竞争优势,而战略与竞争有关,那么如何通过规范的战略管理来提升企业的竞争优势? 文章对此进行探讨.
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