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zhong guo dui wai wen yi yan chu de guo ji bi jiao ji dui ce jian yi
Author(s): 
Pages: 127-129
Year: Issue:  3
Journal: COASTAL ENTERPRISES AND SCIENCE & TECHNOLOGY

Keyword:  文化贸易逆差对外文艺演出国际比较发展对策;
Abstract: 我国是贸易大国,但却非贸易强国,文化贸易的逆差和其他领域的巨大顺差形成了鲜明对比.作为文化贸易重要组成部分的对外文艺演出,存在演出成本高、获利少、总体竞争力弱等不足,采取积极的改善措施,增强中国文化产业的实力,这对提高国民收入、促进贸易平衡有着重要意义.文章通过对中美表演艺术的国际比较,对我国在这方面存在的问题进行深层剖析,最后针对这些存在的问题提出具有现实指导意义的对策建议.
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