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Idea Management Model for NPD Fuzzy Front End: Empirical AnalysisBased on Ail-key-elements Innovation in TIM
Author(s): 
Pages: 573-579
Year: Issue:  5
Journal: CHINESE JOURNAL OF MANAGEMENT

Keyword:  全面创新管理(TIM)模糊前端(FFE)创意实证分析;
Abstract: 新产品开发是企业赢取竞争优势的保障.新产品开发前端的执行效果与效率将决定项目开发程度.我国企业要提升企业自主创新能力,就需从企业创新的源头抓起,做好新产品开发模糊前端的创意管理.从全面创新管理(TIM)全要素参与的角度,构建了新产品开发模糊前端全面考虑的创意管理模型,进而提高企业创新绩效.
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